We had the absolute pleasure of visiting the It's Nice That offices in both locations, once in their old office and once in the new office where we filmed an interview with Will Hudson.
Its amazing to see how much the company has evolved in the 7 years it has been operation, and we got some wonderful background from Will about the companies humble beginnings, and his thoughts on digital and print publishing.
Will also gave us a great insight into his childhood publishing exploits, and we got some unique perspectives from him on our core subtext as he is in more of a curator / cultural commentator position so is much more able to give us an 'aerial view' of our subject.